A well structured, and easy to follow presentation from PresentationAdvisors (view more) covering how to approach social media for business. I’m sharing it here both for the content and for the presentation style - which is very crisp, uncluttered, and easy to understand. It demonstrates that slides don’t have to be full of bullet points to get a complicated message across - even without a speaker there to talk to the slides.
I love that the ‘how to get started’ section starts 1. Establish goals, 2. Listen, 3. Build a home base and channels, then 4. Engage before going further.
I discovered this as one of the top 3 of the world’s best presentations, as selected by Guy Kawasaki, David Armano, Carmine Gallo (Present like Steve Jobs), Beth Kanter and Jane Hart.